For over a decade, the people behind NEO spent their time helping businesses grow: how they reach customers, and how they turn that attention into revenue. At its peak, that work spanned dozens of clients across a wide range of sectors.
You learn things in that environment that you cannot learn elsewhere. What separates companies that scale from those that stay flat is rarely the obvious thing. It tends to be decisions made quietly, early, that compound over time.
That background sits behind everything NEO does in the B2B space. We have supported enough businesses to know what good looks like, and what warning signs to take seriously.